# THE INDIEWEB IS PUNK MANIFESTO

## Three chords and a domain name.

You don't need a record deal. You don't need a platform's blessing.
You need a guitar you barely know how to play, or a text editor and
a hosting bill. That's it. That's the whole scene.

---

## I. We Are the DIY Kids

Punk didn't wait for the labels to say yes. It plugged in a blown out amp
in somebody's basement and played anyway. Bad singer? Doesn't matter.
Three chords? Perfect. Own a drum kit but never took a lesson? Great,
you're the drummer now.

The IndieWeb works the same way. Nobody's waiting for permission to
have a website. You don't need a "content strategy." You don't need
a niche. You need a place that's yours, and the nerve to hit publish.

It's ugly sometimes. It's the wrong font. It's a blog post about
nothing in particular. **It works. It's yours.**

## II. We Own the Masters Now

The old music industry owned the masters, the distribution, the
airwaves. You made the music; they made the money and decided if
anyone got to hear it.

Big platforms run the same racket now. You write the posts, you
build the audience, you generate the engagement — and they own the
feed, the algorithm, and the right to bury you or boot you whenever
it suits the shareholders.

Not here. **Own your domain. Own your data. Own your identity.**
Your words live on infrastructure you control, not on borrowed land
that can evict you without notice.

## III. No A&R, No Venture Capital, No Gatekeepers

No punk band was chasing a platinum record. Punk was about making
the music and getting it into people's hands — that was the whole
transaction.

No indie web builder is chasing a Series A. We're not optimizing for
growth. We're not selling your attention to advertisers. We charge a
fair price for a real thing, or we charge nothing at all, and either
way nobody's pitching us to a boardroom.

**Small, sustainable, and answerable to nobody but ourselves.**

## IV. The Zine Never Died, It Just Got a Domain

Punk had zines — cut, pasted, photocopied, and passed hand to hand
because the real press wouldn't cover it. That was blogging before
anyone called it blogging.

We still do that. A blog is a zine with better uptime. An RSS feed is
a mailing list that never asks for your email. Webmentions are the
show flyers stapled to every telephone pole in town, pointing back to
each other, building the scene one link at a time.

**Community over audience.** Nobody in this room is just watching.

## V. Make What You Need, Not What "Everyone" Needs

Stop designing for a hypothetical user who doesn't exist. Build the
thing that scratches your own itch. Use it yourself — eat what you
cook. If you're not depending on it, why would anyone else?

Do that enough, in the open, with your code and your notes and your
half-finished ideas posted for anyone to see, and the rest of the
scene picks it up. That's how it's always spread: not top-down, but
kid to kid, site to site.

## VI. Weird Is a Feature

GeoCities had garish backgrounds, seventeen animated GIFs, and a MIDI
file that played on load. It was a mess. It was also *alive* in a way
a template never is.

We're not chasing pixel-perfect. We're not A/B testing the homepage.
**Have fun, or what's the point.** Keep the web weird. Keep it
handmade. Keep the mohawks.

## VII. This Is the Counterculture Now

In the '90s, cranking Punk Rock was a way of telling the mass media
system where to shove it. Today, publishing on your own site instead
of feeding the algorithm is the same middle finger, just quieter.

We opt out of the surveillance feed. We opt out of the engagement
farm. We opt into a web made of small, stubborn, independent places —
loosely joined, built to last, and owned by the people who made them.

---

### We don't need major platforms.

**We have the Web, keyboards, tools, and community.**

*IndieWeb is Punk. Oi!*

---

Kept by [Jim Mitchell](https://jimmitchell.org). Published 21 August 2026.
[Permalink](https://indiewebispunk.net/).

Inspired by Jamie Thingelstad's original "[IndieWeb is Punk](https://www.thingelstad.com/2025/06/19/indieweb-is-punk.html)" post,
Jim Mitchell's [response and t-shirt tribute](https://jimmitchell.org/2025/06/19/indieweb-is-punk/), and the IndieWeb
community's guiding principles at [indieweb.org/principles](https://indieweb.org/principles).

No trackers. No analytics. No cookies. No fonts from anybody else's server.
One hand-written HTML file, marked up with
[h-entry](https://microformats.org/wiki/h-entry). View source -- it's all there.
